This year’s London Design Festival has been more about the smaller pop up events than the huge, sprawling expos. Sure, design junkies have still traipsed round the many stands that make up 100% Design at Earls Court, but the biggest buzz has surrounded individual brands opening their doors, showing off their wares and keeping glasses topped up with champagne.
Pick of the week has to be Lee Broom’s Salon. The designer of the moment – whose decanter lights, rumour has it, recently appeared on the wedding list of a certain Croydon-born supermodel – turned his studio in Shoreditch into a dark cave, lit beautifully to show off his new gold-studded furniture. Selected press got given special keys which meant they could pop in any time whilst doing the rounds, and in its gentle grey leather and smooth, rounded shapes his collection got rave reviews.
Luxe French crystal brand Baccarat also transformed a space to their own ends, taking the canteen at the Monacle offices and covering the walls in bleached out wood. “We wanted to create a ski-chalet vibe, to show that our products can be appreciated in more casual surroundings,” said the PR person. Sponsored by Krug, and pouring vintage bubbles, the glinting crystal candelabra, lamps and accoutrements took on a very special sparkle.
And at Conran Shop, the surreal became a reality. Curated by the Apartment Gallery’s Patrick Brillet, the window was full of unlikely-looking design art, and Jielde lights popped out of giant egg boxes. “I love how there seems to be a sense of fun this year,” this year, a prominent interiors editor was overheard saying near the bar. Which, really, is what design should be all about.
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