Danish homeware company RICE wants to colour you happy while you wash, clean, bake and relax in your home. Its cheerful and fresh collection will brighten your home in an instant. As the new range comes to ACHICA this weekend, we catch up with creative director and founder Charlotte Gueniau...
1. Describe RICE in 3 words.
Fun, funky, fabulous.
2. Why the name RICE?
Inspired by a friend and rice is also the basic survival food for many people around the world.
3. What is the connection with Madagascar?
We produced our very first collection there and since then have grown with our suppliers over there.
4. Is there a reason why you use so much colour in your collections?
We believe in the power of colour and that it bring joy and smiles into life.
5. Whose home would you love to see your pieces in?
Jamie Oliver's home would be great.
6. What are you working on at the moment?
A/W 2014 collection.
7. How would you describe your home?
Easy to live in, functional and obviously colourful.
8. What was the last thing you bought?
A big portion of fresh organic strawberries and I have stashed then away in my freezer. I plan to to use them this winters for smoothies and jam.
9. Where would you like to travel?
I'm off this weekend to go sailing in Turkey for one week with my family. Holidays are the only time when I get my children's attention for more than just a few minutes.
10. How do you like to relax?
Boxing, yoga, squash, cooking, even sailing and obviously just hanging out with a friend and a cup of tea.
11. Your most treasured possession?
It's not just one thing - I have to say my colourful kitchen gear.
12. The one thing you cannot live without?
Without internet my life would be quite different.
13. Favourite restaurant?
I love Parisian bistrot Aux Lyonnais. It's run by Alain Ducasse and it's in a very romantic setting with fabulous food.
[Image Credit: alain-ducasse.com]
14. Magazines or books?
On holiday I prefer books otherwise mostly magazines and I love Pinterest.
15. What scares you?
Growing old - because I don't like missing out on things.
16. What's on your must-have list?
Where do I start?! I would love a big Balenciaga handbag - obviously in a nice colour. A long holiday in a Six Senses Hotel in Thailand or the Maldives.
17. Design tip for the home?
Be bold - change and redecorate something often and declutter all the time. Stand back and look at your home one room at a time - this way you can see if things look messy or harmonious...
18. Favourite holiday destination?
Florence in Tuscany because you can mix culture with city life. In half an hour you are in the Tuscan hills and another half an hour you're on the coastline...
19. Your guilty pleasure?
Sushi and Chardonnay.
20. Who do you admire?
Anyone who is authentic, daring, generous and funny.
RICE is on promotion at ACHICA from 15-18 July.
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shop at ACHICA.
Keya Modessa, ACHICA Features Writer
View all posts by Keya Modessa, ACHICA Features Writer