ISBJÖRN

ISBJÖRN of Sweden offers exactly the same premium quality, technical outerwear and skiwear for kids that you’d expect to find in the adult market. Noticing that childrenswear is often embellished with cuddly bears, it was natural that ISBJÖRN choose the toughest bear of all, the polar bear, to represent its robust kids’ activewear. Seeking sustainability when it comes to childrenswear, the brand’s strong eco focus has also led it to take an environmentally friendly approach when selecting fabrics. Put these factors all together and you have kit for your kids that will see them through any outdoor adventure.