Willie Harcourt-Cooze’s passion for chocolate was born of a love of adventure. It was this spirit that originally led him to Venezuela and to begin harvesting cacao. For Willie, flavour is king. He would travel around Venezuela making ganache from different cacao he found. He found that the best tastes always came from fine ingredients that are not mishandled or contaminated. That was why he wanted to popularise cacao as a pure ingredient in the UK. It is so versatile, powerful and delicious that the only thing added to the chocolate bars is Cuban organic sugar and some extra cocoa butter for even more smoothness.